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Public Awareness Campaign: National Drinking Water Week

Project type

Social Media Campaign

Date

May 2025

This social media campaign was developed to celebrate National Drinking Water Week and educate the community about Salt Lake City’s drinking water system. The week-long series highlighted water sources, treatment processes, conservation practices, and the staff who maintain the system. Messaging was designed to be informative, engaging, and accessible for a broad public audience.
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May 4 💧It’s National Drinking Water Week!💧 Join us as we celebrate the clean, safe, and reliable drinking water that flows to your tap every day. This week, we’ll highlight the people, processes, and infrastructure that make it all possible. Stay tuned! #DrinkingWaterWeek #SLCWater #EveryDropCounts
May 5 💧 Did you know? Your drinking water starts in the pristine mountain sources surrounding Salt Lake City! We collect water from City Creek, Parleys, Big Cottonwood, and Little Cottonwood Canyons, along with deep underground wells.
📸 Check out this photo of City Creek—one of our beautiful local sources! This water travels through a thorough treatment process before reaching your tap, ensuring it’s clean, safe, and reliable for your home.
#SLCWater #CleanWaterMatters #TrustTheTap
May 6 💧 Ever wonder how your drinking water gets from mountain streams to your tap?
For #NationalDrinkingWaterWeek, we’re bringing back one of our favorite videos from 2024—because it’s just that good. 🙌
🎥 Take a behind-the-scenes look at the drinking water treatment process and see the incredible science and teamwork that goes into delivering safe, clean water to Salt Lake City every day.
#SLCWater #WaterWeek #FromSourceToTap #WaterTreatment #CleanWater #PublicUtilities #SaltLakeCity
May 7 💧 It’s National Drinking Water Week — a time to celebrate the clean, safe water that flows from your tap every day!
In this video, our Director Laura Briefer shares how we’re keeping affordability front and center in our proposed 2025–2026 budget 💵✅—while still investing in the long-term reliability of our water system.
👀 Link in our bio for this video & others
May 8 🌎 Water is precious—let’s use it wisely! One of the best ways to save water is through smart landscaping.
📸 Check out this Salt Lake City yard that features native and adaptive, water-wise plants! These plants thrive in our climate while using significantly less water than traditional grass lawns.
Want to make your yard more water-efficient? Start with these simple steps:
✅ Fix leaks promptly 🚰
✅ Water landscapes in the early morning or evening 🌅
✅ Choose drought-resistant plants 🌿
✅ Switch to low-water, drought-tolerant grass—Salt Lake City sells special seed mixes to help you create a water-wise lawn! 🌱 Buy some today:
https://www.slc.gov/utilities/conservation/slcturftrade/
💙 Together, we can conserve water for future generations! #WaterSmartSLC #EveryDropCounts #SustainableLandscaping
May 9 👷‍♀️👨‍🔬 Behind every drop of clean water, there’s a team of dedicated professionals working 24/7! From engineers to water quality experts, we are committed to delivering safe, clean drinking water to your home. 👏 Help us celebrate their hard work! #ThankAWaterWorker #SLCWaterHeroes
May 10 💧 Every sip of clean water is a reason to celebrate! As National Drinking Water Week comes to a close, remember that safe, reliable water is a shared commitment. Let’s continue to protect, conserve, and reinvest in our water future! 💙 #SLCWater #WaterForAll

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